CBIA, Campaign for a Stronger Connecticut Partner on Small Business Outreach
The state's largest business organization has joined an innovative new effort designed to eliminate health disparities among Connecticut residents.
The Connecticut Business & Industry Association today announced a partnership with the Campaign for a Stronger Connecticut targeting differences in health outcomes in the state.
CBIA will work with small businesses to provide communication tools and other resources designed to engage and raise employee awareness about health and wellness practices.
"CBIA is delighted to partner with the Campaign for a Stronger Connecticut in this important effort," CBIA president and chief executive officer John R. Rathgeber said today.
"Engaging in basic health and wellness practices is a win-win for employers and their employees -- a healthy workforce is vital to our overall quality of life, a key factor in our economic competitiveness."
By engaging business, education, and community leaders, the campaign aims to develop a strategic framework for eliminating health disparities in the state.
The campaign is funded by a grant from the Connecticut Health Foundation and created by the Connecticut Association of School Based Health Centers in partnership with Third Sector New England and GALEWILL Design.