Survey: Family Businesses Are Unique Because…

What makes your business unique? More than 150 respondents to CBIA’s 2012 Survey of Family Businesses shared their insights to this open-ended question. Among their responses:

• Hard-charging good people who want to do it right
• Best service in the area
• Old-fashioned beliefs
• Extremely high ethical level
• Niche product
• United, aggressive, well-informed growth/profit effort
• History, legacy, and traditions
• We still have a live person answer the phone 55 hours a week
• We treat our employees as family
• Laughter
• We are very diverse and are able to pivot among different types of business as one sector gets weak
• Staying in business 56 years!