Matt Howe

860.244.1991 | matt.howe@cbia.com |

As senior vice president of products and services, Matt Howe drives growth and member value across the organization’s core offerings, including Health Connections, Energy Connections, member services, and events.

He also leads product strategy and development while providing strategic oversight of CBIA’s marketing efforts.

Since joining CBIA in 2019, Howe has helped transform the organization’s approach to member engagement and revenue generation.

His initiatives include launching a top-performing events model, directing a complete website redesign, and expanding digital capabilities that have strengthened member participation across all programs.

Known for combining strategic vision with hands-on execution, he leads cross-functional teams focused on innovation and operational excellence.

Prior to CBIA, Howe held leadership positions at Travelers, Thomson Reuters, and Paychex, where he developed and implemented national programs focused on sales effectiveness, workforce development, and performance improvement.

Howe earned his bachelor’s degree from the University of Connecticut. He lives in Avon with his wife.