Global Healthcare Leader Cigna Rebrands
Bloomfield-based healthcare company Cigna announced a new name Feb. 13—The Cigna Group.
Officials said a growing portfolio of business units called for a rebranding of the 230-year-old company.
The holding company will operate as The Cigna Group, with two divisions, Cigna Healthcare and Evernorth Health Services.
The Cigna Group employs more than 70,000 people across the globe.
“Over the last several years, we’ve built a diverse portfolio of leading capabilities to serve more people across our businesses,” chief brand and marketing officer Lou Aversano said.
“Now, we are evolving our brand architecture to reflect how we are serving the breadth of our relationships today and into the future.”
Cigna Healthcare refers to the company’s health benefits provider, which serves customers and clients across U.S. commercial, government, and international markets.
Evernorth Health Services is the pharmacy, care, and benefits solutions provider.
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